
Instagram is one of the largest social media platforms in the world right now. With over 900 million monthly active users, it’s in the top most popular social networks. What does this mean for you? It means that Instagram is also one of the best places for your brand. Reception of images in Instagram is greater than other social networks. If you are focusing on images and video as your primary marketing tool, then you are at the right place. As you know, an image or a video tells a thousand words. Adding text to a picture or a video can increase the click-through rate immensely, compared to plain text posts. This is one of the reasons why Instagram has become so enormous. There, people can share their experiences, art – all kinds of various pictures and videos. Videos are currently the strongest marketing tool. Of course, creating one costs a lot of time and resources and is hard to do right, but the end results are well-wroth the means.
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